October 2010 Archives

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Seeing as that a common question that many people who are new to the network marketing industry have when evaluating a potential company is “Is this a scam?”, so I wanted to take some time to research an upstart in the notorious MLM travel industry that has a lot of people curious whether or not it’s a good opportunity. The company I looked at is World Ventures, so here’s what I found which I hope will help you in determining for yourself, “Is World Ventures a scam or a legitimate business opportunity?” .

You may have bought your entire seat, but you’re only going to need the edge on this one, folks…

Here’s the thing that’s most important to consider with any network marketing company you look at:

  1. Whether or not  a real product and/or service  exists.
  2. Does the product or service provide tangible value to people regardless if they’re involved with the company as a distributor? Basically, would people still buy it even if they did not earn a commission (We’ll go over the World Ventures Dream Trips and LTC program in-depth soon)?

This is the most critical part of any serious evaluation, and World Ventures is no exception because if the product or service doesn’t hold up to scrutiny, than every other aspect of a company like World Ventures doesn’t matter.

Make sense?

World Ventures travel products: Do they provide real value?

The Dream Trips product currently sells for a $199.95 fee up-front and $24.99 per month after that.  The basic concept behind the product is the same as Sam’s Club or Costco. They buy in bulk and through their customer’s monthly membership fee, they get access to discounted travel packages.  I took a look at the World Ventures website and there are currently about 70 vacations to choose from.

Are the travel packages worth it or are they a scam?

It would be almost impossible to compare all of the vacation packages currently being offered by World Ventures to adequately determine the value, but the few prices I audited were actually very good deals when I looked at some of the leading travel booking sites.

One vacation I compared was a trip to the Riu Palace in Cabo San Lucas (yes, please!).  For two adults, this vacation was priced at about $760 with World Ventures via the Dream Trips product and Travelocity was almost $200 more expensive at about $950.

Another comparison I found was for a Jamaican vacation at the Grand Lido Braco resort.  This trip for two adults was priced at about $890 via the Dream Trips product with World Ventures and Travelocity came in around $1050.   So in these two examples at least, the savings were fairly substantial.

In the spirit of comparing “apples-to-apples”, there were some more extravagant vacations listed that couldn’t be readily compared because they included extras that couldn’t be purchased through some of the major travel sites, or they didn’t show the price unless you were a World Ventures member.

Based on the numbers so far, it sounds like most World Ventures consumers would recover their Dream Trips membership cost with the money they’d save by taking their first vacation.  You’ll have to keep in mind that this isn’t an exhaustive Dateline NBC-type investigation since I only compared 2 of the almost 70 Dream Trips to a major travel booking site, but based on the numbers so far, I think it’s fair to say that people who take at least one good vacation per year would get some value out of their World Ventures membership.

The “World Ventures Scam” is looking unfounded so far…

World Ventures Leisure Travel Consultant Package (LTC)

The World Ventures LTC package also sells for an up-front start up cost of $199.95  and $24.99 per month.  The best way to think about it would be as an online travel business-in-a-box.  The start-up fee includes your own online retail travel website, online travel learning modules along with an exam, and includes opportunities for higher-level travel industry training. Cutting edge marketing training excluded, from what I can tell they give their distributors many of the tools necessary to build a thriving online business in the travel industry.

I was also very impressed by the Rovia search engine because, after messing around with it for a while and seeing how it searches all the other major sites, I could start to see how World Ventures’ claims of not needing to search multiple sites to get the best deal could be very true.

Speaking of getting the best deal,  they also have a “Match or Beat” price guarantee for online travel bookings against Priceline, Travelocity, Expedia,  and Orbitz which could be a very positive tool for someone who is working to build a travel business with World Ventures.

Common claim of why World Ventures is a “scam”: World Ventures Leisure Travel Consultant program essentially a “travel agent card mill”?

Over the past 10 years or so, there have been a number of network marketing companies that have tried to capitalize on the undeniable fact that a rapidly increasing amount of travel is booked online. Unfortunately for the end consumers, these companies didn’t really provide much real value and left them with “a bone to pick” with the entire MLM travel industry.

What these companies were doing was they were selling a cheap plastic card disguised as a good product that allowed people to get a few discounts as if they were licensed travel agents when they technically weren’t.

It’s kind of like those B.S. scam “workshops” that are conducted in international waters where a school will grant you a college degree in an afternoon for a fee. Super, you got a piece of paper that says you’re a qualified lawyer in Kazakhstan. Great success!

The good news is that I didn’t see anything on their website or in their marketing materials which would show that World Ventures has gone this route with their Leisure Travel Consultant program.   Actually, World Ventures went a step further and made it so that you can’t get this card until you’ve booked a standard number of travel sales along with going through additional training  similar to what offline agents must do.

Remember, World Ventures product is a discount based on their buying in bulk and not by giving everyone travel agent discount cards like some less-than-reputable  MLM travel companies have done in the past.

I hope this has helped provide some insight into World Ventures as a company and will help you determine for yourself if it’s a scam or not. If this has helped you, please share this and leave me a comment below. I’d love to hear from you!

(Disclaimer: I am NOT affiliated with World Ventures in an way and am providing unbiased information along with my opinion based on 10 years in the network marketing industry.)

To YOUR Ridiculous Success,

Brian Rakowski Thumbnail

Brian Rakowski
Online Marketing Trainer
512-850-4857
http://www.RuleYourMLM.com

Popularity: 67% [?]

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The “World Ventures Scam” Weakens Some More

A common theme when you take a look at World Ventures’ marketing materials is how large the travel industry is and how a rapidly growing amount is being booked online.  While this is completely and absolutely true, this can be a little misleading and may very well be a factor in why a few people have claimed that World Ventures is a “scam”.

The travel industry is an interesting animal, especially when you mix in a network marketing element. While travel is one of the largest and most rapidly growing sectors worldwide, largely due to the baby boomers, what many people don’t realize is that it also has some of the lowest profit margins. For instance, there was a time when travel agents would earn commissions for booking flights, but now airlines can no longer afford to pay these commissions and have done away with them completely.

Good for the end consumer but bad for World Ventures travel consultants (LTC) and other people in the retail travel industry.

Another challenge that has caused a small minority to falsely claim that World Ventures is a scam is the fact that travel has largely become a commodity due to the fierce competition in the industry. More and more, people don’t care which airline they fly or what hotel they stay at because, at the end of the day, they’re most concerned with getting the lowest price.

Would you say that’s accurate?

This movement to booking travel online and the extreme competition brought to the travel industry by players like Travelocity, Orbitz, and Priceline has put most of the brick-and-mortar travel agents out of business, but the good news is this shift plays into World Ventures business model. The reason is because of their Rovia travel search engine, which is expertly designed to find the lowest price for World Ventures’ travel consultants and customers.

The challenge for anyone who is thinking about becoming a travel consultant with World Ventures is that the Expedias, Orbitz, Priceline’s, and Travelocity’s of the world have multi-million dollar advertising budgets which they make up through the volume of travel they book – an advantage that an independent travel consultant wouldn’t have. It would be absolutely crucial for anyone who is thinking about joining World Ventures to learn how to market their business properly to be able to compete.

What it all boils down to is World Ventures is a player in an extremely competitive industry with small profit margins and with commissions on vacations, hotels, and cruises topping out around 10% (none on airfare), the truth is simply that anyone who is looking to become an LTC will have to develop a large customer base before making a good income in the retail travel industry. That fact is what I believe causes the small minority of people to claim that companies like World Ventures are a scam and is completely false. It’s simply a fact of business and doesn’t change due to a few people with unrealistic expectations that want to say it’s a scam.

Does that make sense?

The good news is World Ventures is positioned to capitalize on the trend of booking travel online, and through its Rovia booking engine, Leisure Travel Consultants have a very good chance at making a sizable mark on the retail travel and network marketing industries.

Now can we finally put the whole “World Ventures Scam” talk to rest? :D

If this has helped you, please leave me a comment below and share this!

(disclaimer: I’m not affiliated with World Ventures in any way and am only providing my opinion based on research and my understanding of the network marketing industry)

To YOUR Ridiculously Insane Success,

Brian Rakowski Thumbnail

Brian Rakowski
Online Marketing Mentor
512-850-4857
http://www.RuleYourMLM.com

Popularity: 39% [?]

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When I first became involved in MLM, I struggled more in my recruiting efforts than in anything I’d ever attempted in my whole life. I mean I did very well in school, was good at sports (except for basketball), and was even recruited into the Naval Nuclear Engineering Program right out of high school, so I figured that I’d be equally successful in my new business. Makes sense, amirite?

Wrong!

I was doing everything my upline told me to do, but no matter what I did I just couldn’t reach my MLM recruiting goals. Does that sound familiar?

Here’s the reason that I’m taking the time to write this article – I don’t want you to have to go through the soul-crushing failures in MLM that I did.  Plus, I figure that if if this article helps you with your MLM recruiting, you’ll probably return the favor by sharing this with some other people who may be struggling as well.  *hint* :D

Anyways, after many years of hard work, struggle, and persistence, I finally began recruiting MLM distributors into my primary company, almost at will. If you follow what I’m about to share with you, it will absolutely put you on the fast track to hitting any MLM recruiting goals that you’ve set for yourself and your business.

Here are 5 amazingly simple things you can start doing right now, and if you put forth some concentrated effort every day for the next 100 days, you will be recruiting 1-3 people per week (some would even argue per day) into your company.

1. Stop spending huge amounts of money on books, courses and seminars. I’m serious. The only book I’d recommend you pick up if you haven’t already, is Mike Dillard’s Magnetic Sponsoring because it’ll teach you the principles you need to understand if you ever want to stop chasing after people and begging them to join your business. Otherwise, skip the latest and greatest course or seminar that promises to revolutionize your business.

The reason is you’re going to be better off spending that money on inexpensive tools you’ll need if you want to hit your MLM recruiting goals FASTER than you ever thought possible. Since there is only so much time and money that you’ll be able to spend on building your business, you’re going to need the time, money, and energy that you’re spending right now going to hotel meetings, attending seminars, or studying the newest course to invest into something that will actually help build your business.

2. The next thing is you’re going to need to change your focus to the same activity that the top MLM recruiters have all successfully done, and that is BUILDING A LIST of targeted prospects. Notice I said building and not buying. Buying a list of strangers that don’t know who you are is the best way to waste weeks talking to people who aren’t interested and is the surest path to MLM recruiting hell. I’ve done it and would have quit the network marketing industry a long time ago if I had to keep doing that.

All you’re going to focus your efforts on for the next 100 days is building your list (and maximizing your recruiting from your list, of course). No cold calling, buying “opportunity leads”, or chasing after your friends and family for the 12th time, OK? The good thing is there are A TON of ways to build your own list, but in my opinion the best way is through the Internet as you’ll see.

3. Set up an online network marketing system with your articles, videos, and training to educate people on the MLM industry and to showcase your knowledge as a potential sponsor. You need to stop endlessly promoting your company-replicated website and/or your upline’s site, because it will never help to show YOUR true value as a leader.

Think about it -  If you’re going about your MLM recruiting by sending  people to your upline’s website, they probably won’t want to be involved in your business; they’ll want to join your upline’s business instead. Does that make sense? The underlying principle behind this is something that all of the top earners have been practicing for the past 50 years when they had their downlines running around town handing out tapes, CD’s, DVD’s, etc. of them to their prospects. That’s a subject for another time, though…

You don’t want to spend a lot of time building websites in the beginning either. It’s extremely time-consuming and burns through hours that you could be spending promoting your website and building your list. Hitting your MLM recruiting targets is the end goal of all of your efforts, and frankly you’ll most likely get frustrated and quit before the 100 days are up if you are spending countless hours trying to build capture pages on a website. I use a system that allows me to customize it however I want, but you can also hire someone to design a basic website for you relatively inexpensively (usually under $1000).

4. Next you need to set up a recruiting funnel to market affiliate products to your list while still sharing your value as a leader. The reality is it takes some time to develop enough quality relationships with your prospects to effortlessly hit your MLM recruiting goals of 1-3 per week, so in the meantime the best way to make money with your list is to offer them valuable products and services. This will provide you the immediate cash flow you need to cover your business overhead as you’re getting started. The key to this is to only offer programs of real value that will truly help these people whether or not they join your business, and they will LOVE hearing from you.

Just don’t forget to continually provide valuable content as well, or you could risk losing people if all you do is market products. Remember, the main purpose of your list is to showcase yourself as a leader in this industry.

5. Make a commitment to stick with the process for the full 100 days. Write articles, do videos, build relationships via social media, but do whatever you have to until you’re adding at least 25 people per day to your list. If you don’t know how, there are many resources that can show you how to do it (I’m currently putting together a comprehensive training series that will show my process, so stay tuned for that if you’re stuck).

Imagine for a moment how, not only your business, but how your life will be different when you have people contacting you and asking to join your business. How will that affect your MLM recruiting efforts?

All you need to do is to move forward and dedicate yourself to following these steps for the next 100 days. If you do, you’ll be able to recruit distributors into your MLM company at will who will be grateful to have you as their sponsor.

If you liked this article, please share it with your team and leave me a comment below saying that you’re accepting the challenge!

Let’s break through any and all barriers to your success,

Brian Rakowski Thumbnail

Brian Rakowski
MLM & Internet Marketing Coach
512-850-4857
http://www.RuleYourMLM.com

Popularity: 84% [?]